AWARENESS OF IT EMPLOYEES TOWARDS ORGANIC FOOD PRODUCTS WITH REFERENCE TO BANGALORE CITY

Abstract

Organic food products are environmental friendly and healthy in nature. Such products are available in different shops like supermarkets, hypermarkets, organic shops and so on.  There are different organic products available in the market. But most of the consumers are not aware of it or they are not capable to differentiate organic and non -organic products. Bangalore is known for IT business and employees are from different parts of the country.  Normally the earnings of IT employees are more and they can afford the high rates of organic food products.

Key Words:  Organic, IT Business, Hypermarkets, Supermarkets, Environmental friendly.