“SPECULATING ADOPTION INTENTION TOWARDS ELECTRIC MOBILITY IN BANGALORE USING EXTENDED THEORY OF PLANNED BEHAVIOR”

Abstract

Automobile industry is into transmogrification as pollution is an immediate global concern today. “The Air Visual 2020” World air quality report by IQ Air figured out that 15 of the world’s 20 worst polluted cities are sited in India. Hotan, located in China is the worst affected city on planet earth.   Most polluted Indian cities include Ghaziabad, Bulandshah, Bisrakh, Bhiwadi, Noida, greater, Noida, Kanpur, Lucknow, Delhi, Faridabad, Meerut, Jind, Hisar, Agra, Muzaffarnagar. Extended theory of planned behavior is used to predict and analyze the adoption intention towards electric vehicles of 222 respondents from Bangalore. Among all the factors considered in the research signifies that attitude towards electric vehicle, Perceived Behavior Control and Environmental concern and has significant influence on actual intention to adopt electric vehicles.

Keywords: EV- Electric vehicles, PHEV- Plug-in hybrid electric vehicles, FAME, ETPB- Extended Theory of planned behavior, Sustainability